Impact of dynamic capabilities on competitive performance A moderatedmediation model of entrepreneurship orientation and digital leadership
This research aims to provide a logical and experimental framework that helps organizations achieve
goals in turbulent environments by examining the impact of dynamic capabilities on competitive performance with the conditional indirect effect of entrepreneurship orientation and digital leadership. A
conceptual framework was derived from well-established theories in strategic management, along
with empirical evidence based on a survey conducted on a sample of 102 leaders and managers in the
entrepreneurial companies in Jordan. This study demonstrates the positive impact of dynamic capabilities in developing competitive performance. Moreover, the entrepreneurship orientation mediates
the relationship between dynamic capabilities and competitive performance and digital leadership has
a positive moderating role in this relationship. This research recommends leaders and managers in
entrepreneurial organizations to define clear standards for measuring competitive performance that
enable identifying and correcting deviations in a timely manner and invites them to focus on creating
value in turbulent environments by exploiting advanced technological capabilities and adopting innovative strategies and business model