إتجاهات أعضاء هيئة التدريس نحو أهمية التربية الإعلامية في بناء شخصية الطالب الجامعي في العالم العربي

The purpose of this study is to investigate the perceptions of faculty members at Al al-Bayet University regarding the role of media education in building up students? dispositions. The study further examined the impact of the variables of gender, type of college and years of experience on participants? responses. This study used the quantitative research methodology. The study population consisted of all faculty members, 316 male and 88 female. A total of 252 faculty members completed and returned the questionnaires. The results of the study have revealed that media education plays an important role in building up the cognitive, the affective, and the behavioral components of the students? dispositions. While no statistically significant differences were found due to gender and type of college, there were differences due to years of experience in the participants? responses. Based on the results of the study, several recommendations were offered, including conducting seminars and workshops for faculty members, conducting more studies on media education and its impact on teaching learning process, and integrating a course in media education within the curricula of universities.